What B2B Tech Companies Need To Create A Successful PR Strategy
You likely know that building credibility and demonstrating industry expertise are key ingredients in growing your tech brand. Full Story: Forbes
4 Reasons Your PR Campaign Isn’t Driving Sales — and How to Fix Them
Media coverage can be lucrative, but you need to employ the right strategies. Full Story: Entrepreneur
The Digital Age Transformation: How PR Budgets Shift Towards Effective Engagement
The public relations (PR) industry is a critical component of the communications landscape, Full Story: Cision
The most useful AI tools to improve productivity in PR
Another day, more news about AI! This week, we asked PRs to list the tools that help improve their productivity. Full Story: PRmoment
Unlocking the Potential of Precision: PR Messages That Resonate
In today’s fast-paced and information-saturated world, Full Story: Newswatch
6 tips for PR pros to reach the top
To truly grow in PR, professionals need to embrace the multifaceted nature of the industry. Full Story: Business Live
Learn how generative Al is transforming PR
PR pros acknowledge Al’s vast potential. But there’s still a reluctance to embrace Al tools. Full Story: PRWeek
10 Proven PR Strategies For A Seamless Public Offering
The lead-up to an initial public offering (IPO) can be scary. Full Story: Forbes
I’m Already Doing Marketing and Advertising. Do I Really Need Public Relations Too?
With my new book PR Confidential: Unlocking the Secrets to Creating a Powerful Public Image, Full Story: CEOWORLD Magazine
How to transform public relations with blockchain technology
Blockchain technology is transforming public relations by offering transparency, trust, and content control. Full Story: e27
PR In A Tough Economy: Tactics For Thriving In Uncertain Times
When the economy stumbles (and 2023 has been a wild ride in terms of uncertainty), businesses often scramble to cut costs to weather the storm. Full Story: Forbes
8 Tips for building a better Digital PR Strategy
How do you make your PR strategy even more effective? Full Story: itwire
Businesses – and their PR teams – are always looking for a competitive edge. Full Story: dorset biz news